When your property is represented by the Sotheby's International Realty brand, you benefit from the worldwide recognition and prestige of the Sotheby's name, obtaining exclusive access to highly qualified global clients.

The marketing strategy of Sotheby's International Realty includes innovative and impactful approaches based on current advertising trends and collaboration with the most influential media and digital platforms worldwide.

Brand heritage

The prestige and worldwide recognition of the Sotheby's brand is unmatched. The acclaimed auction house was founded in 1744 in London to serve art collectors from around the world. Sotheby's International Realty inherited the iconic brand name and built on its legacy, offering unparalleled real estate services.

Global connection

The companies of our exclusive real estate brokerage network are located in 70 countries around the world, making Sotheby's International Realty a truly global brand.

Professional and multilingual service

We work to provide an unwavering commitment of excellence to all our clients. We also share their culture and speak their language. Our multilingual real estate consultants will advise you in Spanish, Catalan, French, English, German, Portuguese, Swedish and Russian.

Presence in the media

Sotheby's International Realty has strategic collaboration agreements with the main international media. The avant-garde innovation of our partners, their strategic positioning and their international influence allow the Sotheby's International Realty brand to successfully connect with a global clientele.

The art of marketing a property is based on highlighting the unique character of each house. At, our optimized editorial approach translated into 18 languages allows millions of viewers to immerse themselves in a collection of virtual 3D visits, high-definition art videos and high-resolution photographs.

Online visibility and optimal online reputation

90% of home buyers start their searches on the Internet. Both our brand and its websites have a prominent presence in search engines, thanks to the combination of organic and sponsored results. In addition to precise segmentation by languages and markets.


If you are thinking of selling your exclusive Barcelona apartment or your fantastic house located on the outskirts of the city, contact us. We provide the competitive advantage of increasing interest in your property and attracting our audience both online and offline.

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+34 934 675 810